New Era makes hats, but they do so much more than that. For the past few years they’ve been holding a contest encouraging budding artists to take a blank version of their signature hat and rip it to shreds and create beautiful works of art. They then take these hat/art sculptures and put them on display in various cities and publish a book all about the whole process. In 2013 I was brought in to write the spotlights on each city that would go in the commemorative book. It was super fun and the hats spanned from beautiful to bonkers. Take a look!
CD / CW: Amy Fleisher Madden